Project Description
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VENTI VENTI
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Course: Laboratorio di Metaprogetto (Section I4)
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Academic Year: 2020/2021
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Professors: Agnese Rebaglio, Alessandro Colombo, Luigi Paolo Brenna
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Tutors: Giulia Sacchetti, Alessandra Troisi
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Partners: Some milanese commercial activities
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Students: Falossi Alessandro, Mannini Francesca, Protti Fiorenza, Spada Benedetta
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We have observed contemporary urban behaviors and designed hybrid, changeable, transformable places that work between inside and outside, between private space for public use and public space for temporary private use, interpreting the shop window and the sidewalk or the square as a necessary extroversion. of closed space. The design process is divided into successive phases: a phase of analysis and reading of the context, a phase of research of best-practices and design inspirations and trends, a phase of concept development and project of its communication. The project developed by us proposes the redesign of the Ruffini Bar and the creation of an outdoor area. Starting from the analysis of the neighborhood and future trends, we have obtained a space that hybridizes the functions of a conventional bar with two new functions that aim to overcome the barrier imposed by digital screens. The bar becomes a place to try on clothing and accessories from shops that only have e-commerce and to meet people overcoming the limit of chat and video calls.
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