Project Description
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Eat & fit – Find your balance
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Course: Laboratorio di Sintesi Finale (Section I1)
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Academic Year: 2018/2019
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Professors: Barbara Camocini, Andrea Manfredi, Francesca Foglieni, Michele Zini
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Tutors: Giuseppe Carmosino, Francesca Marina, Andrea Sodero
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Students: Riccardo Ceriotti, Mattia Corbetta, Emma Teli
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Eat & Fit is a project that helps its customers find the right balance between sport and nutrition by offering specific advice for each person regarding nutrition and technical support on Adidas products. The space is divided into four sales areas, each of which is dedicated to a different sport: soccer, basketball, running and fitness. Next to these areas are small private spaces dedicated exclusively to consultancy, where customers can control their posture with the help of interactive platforms and get free control with the experts. With the data obtained from the visit, the consultants are able to guide customers in choosing the most suitable Adidas products for them and offer a personalized diet dedicated to the sport practiced. In the sales areas of various sports, in addition to Adidas products, healthy foods are also sold that are suitable for various sports diets such as legumes, cereals and dried fruit.
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